Laying the Foundation

So, you’re ready to grow and scale your business to ridiculous new heights. First things first, you need a solid foundation to build from. The good news? Solutions 8 can help you lay the groundwork with a kickass digital marketing strategy.

 

Business Builder

Get ready, because we’re about to drop some Zen on you. Your business is a living, breathing, growing entity with multiple working parts—which is why our digital marketing strategy focuses on each facet of your brand’s health and development to keep the whole shebang running smoothly. Let us break it down for you:

 

The Spirit

Who are you? What do you believe? What are the goals that drive you to greatness? Think about your Mission, Vision and Values and how they set your business apart. Finding that spark is where it all begins.

The Body

This is where we start laying the groundwork we talked about: the muscle and bone that holds your business together. It starts with an engaging, easy-to-navigate website with smooth interactivity and attention grabbers like spiffy infographics and videos.

The Brain

We promise we don’t just like you for your body. We delve into the mind of your brand to develop a highly functioning sales funnel with expertly crafted content designed to engage your audience and crush your revenue goals (read: conversion, conversion, conversion).

Sustenance

In other words, you have to nourish your business—to make sure it gets enough oxygen and the blood keeps pumping. That means building a killer lead generation campaign that keeps you in front of new and existing clients through proven content marketing strategies.

Growth

Boom. Let’s hit the gym and optimize, baby. While we’re at it, we’ll hit the books too. Intellectual growth is just as important as physical growth. This stage is where we test and measure our methods to see what’s working and what’s not so we know if we’re on the right track.

Website Optimization

Just because you have a website doesn’t mean it’s doing all the things your business needs it to do. In fact, most of our clients come to us because the opposite is true. Solutions 8 will thoroughly assess the “health” of your website to identify opportunities for improvement. How can we optimize it to better attract and engage users? What is needed to improve conversion and ultimately boost your bottom line? These are just some of the questions our digital marketing ninjas will meet head-on.

Funnel Design and Development

News flash: it’s called a sales funnel for a reason. Which means if it’s not producing sales, we can help. If done right your sales funnel will work like a well-oiled machine, with each element of your digital marketing strategy working in sync to funnel traffic and quality leads into repeat customers.

Foundational Content

What do people see when they visit your site?

Dynamic marketing content is great, but without foundational content—things like your About Us page, news releases, educational content and customer testimonials—your message can seem a little hollow. Solutions 8 can help you figure out exactly what content you need to build a rock-solid foundation.

Dynamic marketing content is great, but without foundational content—things like your About Us page, news releases, educational content and customer testimonials—your message can seem a little hollow. Solutions 8 can help you figure out exactly what content you need to build a rock-solid foundation.